Inspiration is the currency of the creative profession. In ways that are often abstract, creative people apply their talent and skills to influence others. And the world responds – we all love a clever turn of phrase, setting of a mood, shock and tenderness.
Technology provides new outlets. In the example here, the Miele Professional logo is manipulated in a number of entertaining ways. Click on the graphic to start it - it's only 20 seconds long. You'll find it entertaining.